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Quantitative Modelling in Marketing and Management (Second Edition)
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Quantitative Modelling in Marketing and Management (Second Edition) Hardcover - 2015 - 2nd Edition

by Luiz Moutinho (Editor); Kun-Huang Huarng (Editor)

Details

  • Title Quantitative Modelling in Marketing and Management (Second Edition)
  • Author Luiz Moutinho (Editor); Kun-Huang Huarng (Editor)
  • Binding Hardcover
  • Edition number 2nd
  • Edition 2
  • Pages 568
  • Volumes 1
  • Language ENG
  • Publisher World Scientific Publishing Company
  • Date 2015-11-19
  • ISBN 9789814696340 / 981469634X
  • Weight 2.04 lbs (0.93 kg)
  • Dimensions 9 x 6 x 1.25 in (22.86 x 15.24 x 3.18 cm)
  • Themes
    • Aspects (Academic): Science/Technology Aspects
  • Library of Congress subjects Management - Mathematical models, Marketing - Mathematical models
  • Library of Congress Catalog Number 2015020809
  • Dewey Decimal Code 658.800

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