Leading Global Innovation: Facilitating Multicultural Collaboration and International Market Success Paperback - 2017
by Karina R. Jensen
From the rear cover
Responding to the need for organizations to improve global strategic planning and execution, this book presents a framework for effectively conceiving and executing new concepts for international markets. Filling an important gap in knowledge and research on global innovation, the author demonstrates how leaders can facilitate multicultural collaboration in service of organizational performance. Cases and findings are shared from international studies of over 200 leaders and 45 multinational firms with headquarters based in Asia, Europe, and North America. Leading Global Innovation provides a practice perspective with specific models and solutions for facilitating multicultural team collaboration, from concept to market. This book offers crucial guidance for executives, managers, consultants, and educators who need to understand how to lead and orchestrate innovation in a culturally diverse and networked business environment.
Details
- Title Leading Global Innovation: Facilitating Multicultural Collaboration and International Market Success
- Author Karina R. Jensen
- Binding Paperback
- Edition Paperback
- Pages 182
- Volumes 1
- Language ENG
- Publisher Palgrave MacMillan
- Date 2017-08-02
- Illustrated Yes
- Features Illustrated
- ISBN 9783319535043 / 3319535048
- Weight 0.66 lbs (0.30 kg)
- Dimensions 9.21 x 6.14 x 0.44 in (23.39 x 15.60 x 1.12 cm)
- Dewey Decimal Code 381
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