Flavor of the Month: Why Smart People Fall for Fads Hardcover - 2006
by Joel Best
Written by the author of "More Damned Lies and Statistics," this work deconstructs the phenomenon of fads through vivid, illuminating and eye-opening examples.
From the rear cover
"A literate, fast-moving, and engaging account of short-lived innovations in contemporary societies. Best is one of the few sociologists who actually has a sense of humor."--John Lofland, Professor Emeritus, sociology, University of California Davis
"A well-written, effective, and surely needed examination of institutional fads that should find a wide audience."--Gary Alan Fine, co-author of Whispers on the Color Line: Rumor and Race in America
"Flavors of the Month is a marvelous antidote to the infectious bite of the fad bug, and should be required reading for all optimists who believe we can move towards perfection by adopting the latest 'breakthrough paradigm.' If enthusiasm for transforming your organization persists after reading this engaging book, then read it again. Repeat as often as necessary, or until irrational exuberance has dissipated."--Robert Birnbaum, author of Management Fads in Higher Education: Where They Come From, What They Do, Why They Fail
Details
- Title Flavor of the Month: Why Smart People Fall for Fads
- Author Joel Best
- Binding Hardcover
- Edition First Edition
- Pages 214
- Volumes 1
- Language ENG
- Publisher University of California Press, U.S.A
- Date 2006-04
- Illustrated Yes
- Features Bibliography, Dust Cover, Illustrated, Index, Table of Contents
- ISBN 9780520246263 / 0520246268
- Weight 0.88 lbs (0.40 kg)
- Dimensions 8.5 x 5.8 x 0.82 in (21.59 x 14.73 x 2.08 cm)
- Library of Congress subjects Diffusion of innovations, Social institutions
- Library of Congress Catalog Number 2005022128
- Dewey Decimal Code 306
Media reviews
Citations
- Booklist, 03/15/2006, Page 8
- Foreword, 05/01/2006, Page 60
- Library Journal, 03/15/2006, Page 87
- Univ PR Books for Public Libry, 01/01/2007, Page 1
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