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Managing Innovation, Design and Creativity Paperback - 2003 - 1st Edition
by Bettina Von Stamm
Summary
Managing Innovation, Design and Creativity is an exciting new book published in collaboration with the London-based Design Council. The Design Council has commissioned Bettina von Stamm of London Business School to write a collection of case studies that develop the themes of innovation, design and creativity. The book is built around a collection of 10 case studies, drawn from both manufacturing and service sectors, and includes additional chapters discussing key themes and concepts developed in the cases. The findings are invaluable reading for students and practitioners. Develops an integrative approach to innovation, creativity and design, and shows how these topics fit together - identifies tools and techniques that will help improve an organization's effectiveness Provides a collection of substantive case studies drawn from both service (e.g. BBC and Bank of Scotland) and manufacturing (e.g. Black & Decker and GKN) sectors, that are supported by expert commentaries Case teaching notes and other resources are provided on a supporting web site: www.wiley.co.uk/vonstamm
Details
- Title Managing Innovation, Design and Creativity
- Author Bettina Von Stamm
- Binding Paperback
- Edition number 1st
- Edition 1
- Pages 444
- Volumes 1
- Language ENG
- Publisher Wiley, Somerset, New Jersey, U.S.A
- Date July 16, 2003
- ISBN 9780470847084 / 0470847085
- Weight 2.11 lbs (0.96 kg)
- Dimensions 9.68 x 7.44 x 1.08 in (24.59 x 18.90 x 2.74 cm)
- Library of Congress subjects Creative ability in business, Technological innovations
- Library of Congress Catalog Number 2003043292
- Dewey Decimal Code 658.514
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Managing Innovation, Design and Creativity
by von Stamm, Bettina
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Managing Innovation, Design and Creativity
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Wiley, 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9780470847084
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Managing Innovation, Design and Creativity
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Wiley, 2005. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:9780470847084
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Managing Innovation, Design and Creativity
by von Stamm, Bettina
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