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Watch This Hardcover - 2007 - 1st Edition
by Verklin; Kanner
Verklin and Kanner expose the inner workings of the media, marketing, and advertising industries and reveal how a few powerful ad-buying companies decide what consumers will see, hear, and read--and ultimately buy.
Details
- Title Watch This
- Author Verklin; Kanner
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 240
- Volumes 1
- Language ENG
- Publisher John Wiley & Sons, US
- Date 2007-04-01
- Features Dust Cover, Index, Table of Contents
- ISBN 9780470056431 / 0470056436
- Weight 0.9 lbs (0.41 kg)
- Dimensions 9.06 x 7.6 x 0.92 in (23.01 x 19.30 x 2.34 cm)
- Library of Congress subjects Mass media - United States, Advertising - United States
- Library of Congress Catalog Number 2007002544
- Dewey Decimal Code 659.109
Media reviews
Citations
- Library Journal, 04/23/2007, Page 0
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by Verklin, David
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume [Hardcover] Verklin, David and Kanner, Bernice
by Verklin, David; Kanner, Bernice
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by Verklin, David; Kanner, Bernice
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Wiley, 2007. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Watch This, Listen up, Click Here : Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by Kanner, Bernice, Verklin, David
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by David Verklin et Bernice Kanner
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John Wiley & Sons, 2007. Hardcover. Good. Former library book. Notes on page margins. Edition 2007. Ammareal gives back up to 15% of this book's net price to charity organizations.
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by David Verklin
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Hardback. New. A media and advertising CEO explains how his world shapes ours The TV program coming into our living rooms isn't free. It's a simple Faustian bargain consumers have made but one with enormous implications.
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Watch This, Listen Up, Click Here � Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by Verklin, David/ Kanner, Bernice
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John Wiley & Sons Inc, 2007. Hardcover. New. 1st edition. 221 pages. 9.00x6.25x0.75 inches.
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by David Verklin
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Hardback. New. A media and advertising CEO explains how his world shapes ours The TV program coming into our living rooms isn't free. It's a simple Faustian bargain consumers have made but one with enormous implications.
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Watch This, Listen Up, Click Here: Inside the 300 Billion Dollar Business Behind the Media You Constantly Consume
by Verklin, David
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