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Happy Customers Everywhere: How Your Business Can Profit from the Insights of
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology Hardcover - 2012

by Bernd Schmitt; Glenn Van Zutphen


Details

  • Title Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
  • Author Bernd Schmitt; Glenn Van Zutphen
  • Binding Hardcover
  • Pages 256
  • Volumes 1
  • Language ENG
  • Publisher St. Martins Press-3PL
  • Date 2012-04-24
  • Features Dust Cover
  • ISBN 9780230116450 / 0230116450
  • Weight 1.25 lbs (0.57 kg)
  • Dimensions 8.9 x 6.4 x 1.2 in (22.61 x 16.26 x 3.05 cm)
  • Themes
    • Aspects (Academic): Business Aspects
  • Library of Congress Catalog Number 2011042923
  • Dewey Decimal Code 658.834

Media reviews

Citations

  • Choice, 11/01/2012, Page 0
  • Publishers Weekly, 04/02/2012, Page 0

About the author

Bernd Schmitt is the Robert D. Calkins Professor of International Business at Columbia University, the director of the Center on Global Brand Leadership, and CEO of the EX Group. He is a frequent keynote speaker at conferences worldwide and has appeared on the BBC, CNBC, CNN, and The Daily Show. Schmitt has written for The New York Times, The Asian Wall Street Journal, and Financial Times, and is also the author of several books including Big Think Strategy, Customer Experience Management, and Experiential Marketing, which have been translated into more than 20 languages. He lives in New York City.

Glenn van Zutphen was a working journalist for 26 years for the likes of CNN International and CNBC Asia. He owns VanMedia Group, a Singapore-based media consulting firm.

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, B.

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Palgrave, 2012. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9780230116450
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Happy Customers Everywhere : How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere : How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, Bernd, Van Zutphen, Glenn

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Bernd Schmitt et Glenn Van Zutphen

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Happy Customers Everywhere : How Your Business Can Profit from the Insights of Positive Psychology

Happy Customers Everywhere : How Your Business Can Profit from the Insights of Positive Psychology

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, Bernd, Van Zutphen, Glenn

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, Bernd; Van Zutphen, Glenn

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Bernd Schmitt

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, Bernd, Van Zutphen, Glenn

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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology
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Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

by Schmitt, Bernd

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ISBN 10 / ISBN 13
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