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McGraw-Hill Higher Education. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
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Marketing Management: A Strategic Decision-Making Approach Paperback - 2004 - 5th Edition
by John W. Mullins; Orville C. Walker; Jr Boyd
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- Title Marketing Management: A Strategic Decision-Making Approach
- Author John W. Mullins; Orville C. Walker; Jr Boyd
- Binding Paperback
- Edition number 5th
- Edition 5
- Pages 520
- Volumes 1
- Language ENG
- Publisher Irwin/McGraw-Hill, Burr Ridge, Illinois, U.S.A.
- Date February 4, 2004
- Illustrated Yes
- ISBN 9780072863703 / 0072863706
- Weight 2.11 lbs (0.96 kg)
- Dimensions 9.92 x 8.2 x 0.77 in (25.20 x 20.83 x 1.96 cm)
- Library of Congress subjects Marketing - Management
- Library of Congress Catalog Number 2003066459
- Dewey Decimal Code 658.8
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Marketing Management : A Strategic Decision-Making Approach
by Larreche, Jean-Claude, Walker, Orville C., Boyd, Harper W., Jr., Mullins, John W
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Marketing Management : A Strategic Decision-Making Approach
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McGraw-Hill Higher Education, 2004. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Marketing Management : A Strategic Decision-Making Approach
by Boyd, Harper W., Jr.; Jean-Claude Larreche; John W. Mullins; Orville C. Walker
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Marketing Management: A Strategic Decision-Making Approach
by Mullins,John
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Marketing Management: A Strategic Decision-Making Approach
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Marketing Management
by Others John W. Mullins
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The McGraw-Hill Company , pp. xxiv + 520 Index 5th Edition . Papeback. Used.
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