Description:
Free Press, 9/9/1991 12:00:01 AM. hardcover. Good. 1.0630 in x 9.5276 in x 6.5748 in.
Stock Photo: Cover May Be Different
Managing Brand Equity: Capitalizing on the Value of a Brand Name Hardcover - 1991
by David A. Aaker
Details
- Title Managing Brand Equity: Capitalizing on the Value of a Brand Name
- Author David A. Aaker
- Binding Hardcover
- Edition First Edition
- Pages 299
- Volumes 1
- Language ENG
- Publisher Free Press, New York
- Date 1991-09
- Illustrated Yes
- Features Dust Cover, Illustrated, Index, Table of Contents
- ISBN 9780029001011 / 0029001013
- Weight 1.14 lbs (0.52 kg)
- Dimensions 9.62 x 6.36 x 1.06 in (24.43 x 16.15 x 2.69 cm)
- Library of Congress subjects Brand name products - Valuation - United, Intangible property - Valuation - United
- Library of Congress Catalog Number 91010380
- Dewey Decimal Code 658.827
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Managing Brand Equity
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Managing Brand Equity
by Aaker, David A
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Free Press, 1991-09-09. Hardcover. Good. 6x1x9.
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Managing Brand Equity
by Aaker, David A
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Free Press, 1991-09-09. hardcover. Acceptable. 6x1x9.
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Managing Brand Equity: Capitalizing on the Value of a Brand Name
by Aaker, David A.
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Free Press, 1991. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Managing Brand Equity: Capitalizing on the Value of a Brand Name
by Aaker, David A.
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Stock Photo: Cover May Be Different
Managing Brand Equity
by Aaker, David A
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Stock Photo: Cover May Be Different
Managing Brand Equity
by Aaker, David A
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- Hardcover
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- 9780029001011 / 0029001013
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