Skip to content

What Were They Thinking? : Marketing Lessons You Can Learn from Products That Flopped

What Were They Thinking? : Marketing Lessons You Can Learn from Products That Flopped

Stock Photo: Cover May Be Different
Click for full-size.

What Were They Thinking? : Marketing Lessons You Can Learn from Products That Flopped

by McMath, Robert, and Forbes, Thomas

  • Used
  • Hardcover
Condition
Good in good dust jacket
ISBN 10
0812929500
ISBN 13
9780812929508
Seller
Seller rating:
This seller has earned a 2 of 5 Stars rating from Biblio customers.
Luxemburg, Wisconsin, United States
Item Price
€2.60
Or just €2.34 with a
Bibliophiles Club Membership
€5.15 Shipping to USA
Standard delivery: 7 to 14 days

More Shipping Options

Payment Methods Accepted

  • Visa
  • Mastercard
  • American Express
  • Discover
  • PayPal

About This Item

New York, NY: Crown Business, 1998. Hard cover. Good in good dust jacket. Sewn binding. Cloth over boards. 240 p. Contains: Illustrations. Audience: General/trade. marketing lessons

Reviews

(Log in or Create an Account first!)

You’re rating the book as a work, not the seller or the specific copy you purchased!

Details

Bookseller
Red Rover Do Over US (US)
Bookseller's Inventory #
Alibris.0030520
Title
What Were They Thinking? : Marketing Lessons You Can Learn from Products That Flopped
Author
McMath, Robert, and Forbes, Thomas
Format/Binding
Hard cover
Book Condition
Used - Good in good dust jacket
Quantity Available
1
Binding
Hardcover
ISBN 10
0812929500
ISBN 13
9780812929508
Publisher
Crown Business
Place of Publication
New York, NY
Date Published
1998

Terms of Sale

Red Rover Do Over

Sellers agree to ship within 2 business days of your purchase. Domestic Standard shipments are expected to arrive within 4 to 14 business days after shipping (they may take as long as 21 business days for media).

About the Seller

Red Rover Do Over

Seller rating:
This seller has earned a 2 of 5 Stars rating from Biblio customers.
Biblio member since 2007
Luxemburg, Wisconsin

About Red Rover Do Over

bookseller with new and out of print, rare books ..

Glossary

Some terminology that may be used in this description includes:

Cloth
"Cloth-bound" generally refers to a hardcover book with cloth covering the outside of the book covers. The cloth is stretched...
Jacket
Sometimes used as another term for dust jacket, a protective and often decorative wrapper, usually made of paper which wraps...
tracking-