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Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion [Hardcover] Kawasaki, Guy

Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion [Hardcover] Kawasaki, Guy

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Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion [Hardcover] Kawasaki, Guy

by Kawasaki, Guy

  • Used
  • Very Good
  • Hardcover
Condition
Very Good
ISBN 10
1591842239
ISBN 13
9781591842231
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About This Item

Portfolio, 2008-10-30. Hardcover. Very Good. Nice book that shows minor reading wear. There is a white sticker inside the back cover.

Synopsis

More uncommon common sense from the bestselling author of The Art of the Start . In Silicon Valley slang, a “bozo explosion” is what causes a lean, mean, fighting machine of a company to slide into mediocrity. As Guy Kawasaki puts it, “If the two most popular words in your company are partner and strategic , and partner has become a verb, and strategic is used to describe decisions and activities that don’t make sense” . . . it’s time for a reality check. For nearly three decades, Kawasaki has earned a stellar reputation as an entrepreneur, venture capitalist, and irreverent pundit. His 2004 bestseller, The Art of the Start , has become the most acclaimed bible for small business. And his blog is consistently one of the fifty most popular in the world. Now, Kawasaki has compiled his best wit, wisdom, and contrarian opinions in handy book form. From competition to customer service, innovation to marketing, he shows readers how to ignore fads and foolishness while sticking to commonsense practices. He explains, for instance: • How to get a standing ovation • The art of schmoozing • How to create a community • The top ten lies of entrepreneurs • Everything you wanted to know about getting a job in Silicon Valley but didn’t know who to ask Provocative, useful, and very funny, this “no bull shiitake” book will show you why readers around the world love Guy Kawasaki.

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Details

Bookseller
Ocean Books US (US)
Bookseller's Inventory #
W1-QDQD-SQYD
Title
Reality Check: The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competit ion [Hardcover] Kawasaki, Guy
Author
Kawasaki, Guy
Format/Binding
Hardcover
Book Condition
Used - Very Good
Quantity Available
1
ISBN 10
1591842239
ISBN 13
9781591842231
Publisher
Portfolio
Place of Publication
New York, New York, U.s.a.
Date Published
2008-10-30

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About the Seller

Ocean Books

Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
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Dacula, Georgia

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