Boston: Houghton, Mifflin Company. As New in As New dust jacket. 2008. First Edition; First Printing. Hardcover. 0618784608 . A beautiful first edition/first printing in As New condition in alike dustjacket. SIGNED by author Stephen Baker directly on the title page; BusinessWeek reporter Stephen Baker guides us through the world of the mathematical elite who profile us as shoppers, workers, voters, patients, and even lovers every time we use a cell phone, scan a website or use a credit card. The data they collect and analyze has vast implications from manipulating our purchasing and voting behavior to diagnosing illnesses before we're aware of symptoms; 8vo; Signed by Author .

Synopsis

Every day we produce loads of data about ourselves simply by living in the modern world: we click web pages, shop with credit cards, and make cell phone calls. Companies like Yahoo! and Google are harvesting an average of 2,500 details about each of us every month. Who is looking at this data and what are they doing with it? Journalist Stephen Baker explores these questions and provides us with a fascinating guide to the world we're entering—and to the people controlling that world. The Numerati have infiltrated every realm of human affairs, profiling us as workers, shoppers, voters, potential terrorists—and lovers. The implications are vast. Privacy evaporates. Our bosses can monitor our every move. Retailers can better tempt us to make impulse buys. But the Numerati can also work on our behalf, diagnosing an illness before we're aware of the symptoms, or even helping us find our soul mate. Entertaining and enlightening, The Numerati shows how a powerful new endeavor—the mathematical modeling of humanity—will transform every aspect of our lives.

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Details

Bookseller: Books Tell You Why, Inc. (US)
Bookseller's Inventory #: 15078
Title: The Numerati - 1st Edition/1st Printing
Author: Baker, Stephen
Format/Binding: Hardcover
Book Condition: New
Edition: First Edition; First Printing
ISBN 10: 0618784608
ISBN 13: 9780618784608
Publisher: Houghton, Mifflin Company
Place of Publication: Boston
Date Published: 2008
Keywords: Collectible Rare Out-Of-Print, Mathematics Information Google

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