New Products Management
by Di Benedetto, C. Anthony,Crawford, C. Merle
- Used
- Good
- Hardcover
- Condition
- Good
- ISBN 10
- 007802904X
- ISBN 13
- 9780078029042
- Seller
-
Denton, Texas, United States
Payment Methods Accepted
About This Item
McGraw-Hill Education, 2014-03-17. Hardcover. Good. 1.1000 in x 9.3000 in x 7.6000 in. May contain highlighting/underlining/notes/etc. May have used stickers on cover. Access codes and supplements are not guaranteed to be included with used books.
Synopsis
New Products Management, 9/e, by Crawford and Di Bennedetto provides future new product managers, project managers and team leaders with a comprehensive overview of the new product development process including how to develop an effective development strategy, manage cross-functional teams across the organization, generate and evaluate concepts, manage the technical development of a product, develop the marketing plan, and manage the financial aspects of a project.
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Details
- Bookseller
- Campus Bookstore (US)
- Bookseller's Inventory #
- mon0000134024
- Title
- New Products Management
- Author
- Di Benedetto, C. Anthony,Crawford, C. Merle
- Format/Binding
- Hardcover
- Book Condition
- Used - Good
- Quantity Available
- 1
- ISBN 10
- 007802904X
- ISBN 13
- 9780078029042
- Publisher
- McGraw-Hill Education
- Date Published
- 2014-03-17
- Size
- 1.1000 in x 9.3000 in x 7.6000 i
- Bookseller catalogs
- Book;
- X weight
- 2.5507 lb
Terms of Sale
Campus Bookstore
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.