Payment Methods Accepted
About This Item
[East Hanover, NJ]: [National Biscuit Company], 1965. Very good.. Nabisco salesman's binder, showcasing the Nabisco brand to grocery retailers. With color images of individual products, several pages illustrating material for retailers (shelf-talkers, store decoration kits, "SWEET SALES SIZZLER" umbrella stands), and sample photographs of the offered display materials as assembled in stores. Of the 160-plus products pictured, some are familiar names still in production, but others have vanished over the decades. Some -- like the aerosol can of shelf-stable shrimp cocktail -- may have departed due to changing tastes, but others -- like the Bacon-Flavored Thins and Chicken in a Biskit Crackers -- were perhaps only ahead of their time. Collected materials can be dated with some precision, as product cards are included for both Snack Mates (introduced in 1965) and Veri-Thin Pretzels (whose name changed in 1968). Vivid 1960s marketing, dripping in notalgia. Ring_bound. 4to. Red ring binder with raised white lettering and logo on front cover. Plastic sleeves contain 167 individual product cards, three snapshots, and 4pp. of additional printed advertising material. Binder exterior worn, with light soil. Contents clean and bright with the exception of the three photographs, which show some scuffing and small corner tears. Very good overall.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- Brian Cassidy Bookseller at Type Punch Matrix (US)
- Bookseller's Inventory #
- 43983
- Title
- THE NABISCO SHOWCASE
- Book Condition
- Used - Very good.
- Quantity Available
- 1
- Publisher
- [National Biscuit Company]
- Place of Publication
- [East Hanover, NJ]
- Date Published
- 1965
Terms of Sale
Brian Cassidy Bookseller at Type Punch Matrix
Payment by check or money order (made out to "Type Punch Matrix"), VISA, MasterCard, Discover, American Express, Paypal. All books subject to prior sale. New customers are asked to prepay. Libraries, institutions, and established customers and dealers may be invoiced. Reciprocal trade courtesies.
About the Seller
Brian Cassidy Bookseller at Type Punch Matrix
Biblio member since 2004
Silver Spring, Maryland
About Brian Cassidy Bookseller at Type Punch Matrix
Brian Cassidy Bookseller is the counterculture department of Type Punch Matrix, a rare book firm founded in 2019 by Rebecca Romney and Brian Cassidy. BCB @ TPM specializes in the avant garde in all its various guises, including: The Beats; artists' books; poetry; small journals and magazines (especially those associated with the Mimeo Revolution); modern and contemprary art; photography; music; archives and appraisals; as well as vernacular, folk, and outsider books of all kinds. We are always looking to purchase books within my areas of interest, from single titles to collections. Please inquire. We are open by appointment and are easily accessible by public transit.