Skip to content

Marketing: An Introduction (6th Edition)

Marketing: An Introduction (6th Edition)

Marketing: An Introduction (6th Edition)
Stock Photo: Cover May Be Different

Marketing: An Introduction (6th Edition)

by Armstrong,Gary/Kotler,Philip

  • Used
  • Acceptable
  • Paperback
Condition
Acceptable
ISBN 10
0130351334
ISBN 13
9780130351333
Seller
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Englewood, Colorado, United States
Item Price
€8.02
Or just €7.22 with a
Bibliophiles Club Membership
€3.77 Shipping to USA
Standard delivery: 7 to 14 days

More Shipping Options

Payment Methods Accepted

  • Visa
  • Mastercard
  • American Express
  • Discover
  • PayPal

About This Item

Prentice Hall, 2002/03/01 00:00:00.000. Trade Paperback . Acceptable. Armstrong,Gary/Kotler,Philip Marketing:An Introduction 'Edge,corner and cover wear from heavy use,creases on binding and cover,general wear from use and small amount of writting inside.' All Orders Shipped With Tracking And Delivery Confirmation Numbers.

Synopsis

For undergraduate courses on the Principles of Marketing. An introduction to the world of marketing using a proven, practical, and engaging approachMarketing: An Introduction shows students how customer value—creating it and capturing it—drives every effective marketing strategy. Using an organization and learning design that includes real-world examples and information that help bring marketing to life, the text gives readers everything they need to know about marketing in an effective and engaging total learning package. The Thirteenth Edition reflects the latest trends in marketing, including new coverage on online, social media, mobile, and other digital technologies, leaving students with a richer understanding of basic marketing concepts, strategies, and practices.

Reviews

(Log in or Create an Account first!)

You’re rating the book as a work, not the seller or the specific copy you purchased!

Details

Bookseller
Colorado's Used Bookstore, Inc. US (US)
Bookseller's Inventory #
242133
Title
Marketing: An Introduction (6th Edition)
Author
Armstrong,Gary/Kotler,Philip
Format/Binding
Trade Paperback
Book Condition
Used - Acceptable
Quantity Available
1
Binding
Paperback
ISBN 10
0130351334
ISBN 13
9780130351333
Publisher
Prentice Hall
Place of Publication
Upper Saddle River, Nj
Date Published
2002/03/01 00:00:00.000
Pages
714
Keywords
Armstrong,Gary/Kotler,Philip Marketing:An Introduction

Terms of Sale

Colorado's Used Bookstore, Inc.

Visa, MasterCard. Returns must be returned to bookstore within 10 days for credit on the books only.

About the Seller

Colorado's Used Bookstore, Inc.

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Biblio member since 2005
Englewood, Colorado

About Colorado's Used Bookstore, Inc.

Buy and sell used books

Glossary

Some terminology that may be used in this description includes:

Trade Paperback
Used to indicate any paperback book that is larger than a mass-market paperback and is often more similar in size to a hardcover...
Acceptable
A non-traditional book condition description that generally refers to a book in readable condition, although no standard exists...

This Book’s Categories

tracking-