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Impulse : Why We Do What We Do Without Knowing Why We Do It

Impulse : Why We Do What We Do Without Knowing Why We Do It

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Impulse : Why We Do What We Do Without Knowing Why We Do It

by Lewis, David

  • Used
Condition
Used - Good
ISBN 10
0674725492
ISBN 13
9780674725492
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About This Item

Harvard University Press. Used - Good. Used book that is in clean, average condition without any missing pages.

Synopsis

DR. DAVID LEWIS is founder and Director of Research at the independent research consultancy Mindlab International. Dubbed the 'father of neuromarketing' for his pioneering studies analysing brain activity for research and commercial purposes, he currently specialises in non-invasive techniques for measuring human responses under real life conditions. He is the founding member of the Impulsivity Research Group (http://www.impulsive.me.uk/), which is dedicated to researching the psychology, neurology and genetics of impulsive behaviour.

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Details

Bookseller
Better World Books US (US)
Bookseller's Inventory #
10284232-6
Title
Impulse : Why We Do What We Do Without Knowing Why We Do It
Author
Lewis, David
Book Condition
Used - Good
Quantity Available
1
Binding
Hardcover
ISBN 10
0674725492
ISBN 13
9780674725492
Publisher
Harvard University Press
Place of Publication
Belknap Press
This edition first published
PSY020000

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About the Seller

Better World Books

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Mishawaka, Indiana

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