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Hidden Causes of Reckless Advertising Waste

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Hidden Causes of Reckless Advertising Waste

by Boulder" The Business Detective

  • Used
  • Fine
  • Paperback
  • first
Condition
Fine
Seller
Seller rating:
This seller has earned a 2 of 5 Stars rating from Biblio customers.
Bordentown, New Jersey, United States
Item Price
€37.90
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About This Item

Chicago: Lord and Thomas, 1913. First edition. Softcover. fine. First edition (stated). Printed stiff wrappers. 112 pp. Illustrated with line drawings. Twelve lessons on what NOT to do in the advertising game, including "Campaigns Crippled by Fallicies by Salesmen", "Resistance in the Shipping Department", "Mail Order Hit and Miss" and more. A quick perusal showed us how what was true in 1913 is also true in some form or another, a century later. Fine.

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Details

Bookseller
The Old Book Shop of Bordentown (ABNJ) US (US)
Bookseller's Inventory #
E12932B
Title
Hidden Causes of Reckless Advertising Waste
Author
Boulder" The Business Detective
Format/Binding
Softcover
Book Condition
Used - Fine
Quantity Available
1
Edition
First edition
Binding
Paperback
Publisher
Lord and Thomas
Place of Publication
Chicago
Date Published
1913
Keywords
buisness, advertising, business, marketing, consumer, sales,
Bookseller catalogs
Business;

Terms of Sale

The Old Book Shop of Bordentown (ABNJ)

TRACKING AND INSURANCE AT OPTION OF BUYER. ON UNINSURED ITEMS, OUR RESPONSIBILITY ENDS WITH PROOF OF SHIPPING---NO EXCEPTIONS! Books are returnable if misdescribed; we must be notified within 48 hours of receipt if making a return. We conform to accepted ABAA grading. "First edition" means "first printing" unless noted; if it doesn't say it has a jacket then it doesn't; faults such as ownership signatures, price clipping, etc. will be noted in the listing. Member ABAA, ILAB, ABNJ.

About the Seller

The Old Book Shop of Bordentown (ABNJ)

Seller rating:
This seller has earned a 2 of 5 Stars rating from Biblio customers.
Biblio member since 2005
Bordentown, New Jersey

About The Old Book Shop of Bordentown (ABNJ)

The Old Book Shop of Bordentown is a general used/rare bookshop open to the public Tues.-Sunday 11AM to 5PM (8 PM on Fridays). 10,000 books on premises with another 25,000 in stock. Areas of speciality include baseball, New Jersey, American literature, mysteries. Member, ABAA, ILAB,Antiquarian Booksellers of New Jersey. Located in historic Bordentown City, New Jeresy (est. 1682).

Glossary

Some terminology that may be used in this description includes:

Fine
A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
First Edition
In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
Wrappers
The paper covering on the outside of a paperback. Also see the entry for pictorial wraps, color illustrated coverings for...

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