Hidden Causes of Reckless Advertising Waste
by Boulder" The Business Detective
- Used
- Fine
- Paperback
- first
- Condition
- Fine
- Seller
-
Bordentown, New Jersey, United States
Payment Methods Accepted
About This Item
Chicago: Lord and Thomas, 1913. First edition. Softcover. fine. First edition (stated). Printed stiff wrappers. 112 pp. Illustrated with line drawings. Twelve lessons on what NOT to do in the advertising game, including "Campaigns Crippled by Fallicies by Salesmen", "Resistance in the Shipping Department", "Mail Order Hit and Miss" and more. A quick perusal showed us how what was true in 1913 is also true in some form or another, a century later. Fine.
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Details
- Bookseller
- The Old Book Shop of Bordentown (ABNJ) (US)
- Bookseller's Inventory #
- E12932B
- Title
- Hidden Causes of Reckless Advertising Waste
- Author
- Boulder" The Business Detective
- Format/Binding
- Softcover
- Book Condition
- Used - Fine
- Quantity Available
- 1
- Edition
- First edition
- Binding
- Paperback
- Publisher
- Lord and Thomas
- Place of Publication
- Chicago
- Date Published
- 1913
- Keywords
- buisness, advertising, business, marketing, consumer, sales,
- Bookseller catalogs
- Business;
Terms of Sale
The Old Book Shop of Bordentown (ABNJ)
TRACKING AND INSURANCE AT OPTION OF BUYER. ON UNINSURED ITEMS, OUR RESPONSIBILITY ENDS WITH PROOF OF SHIPPING---NO EXCEPTIONS! Books are returnable if misdescribed; we must be notified within 48 hours of receipt if making a return. We conform to accepted ABAA grading. "First edition" means "first printing" unless noted; if it doesn't say it has a jacket then it doesn't; faults such as ownership signatures, price clipping, etc. will be noted in the listing. Member ABAA, ILAB, ABNJ.
About the Seller
The Old Book Shop of Bordentown (ABNJ)
Biblio member since 2005
Bordentown, New Jersey
About The Old Book Shop of Bordentown (ABNJ)
The Old Book Shop of Bordentown is a general used/rare bookshop open to the public Tues.-Sunday 11AM to 5PM (8 PM on Fridays). 10,000 books on premises with another 25,000 in stock. Areas of speciality include baseball, New Jersey, American literature, mysteries. Member, ABAA, ILAB,Antiquarian Booksellers of New Jersey. Located in historic Bordentown City, New Jeresy (est. 1682).
Glossary
Some terminology that may be used in this description includes:
- Fine
- A book in fine condition exhibits no flaws. A fine condition book closely approaches As New condition, but may lack the...
- First Edition
- In book collecting, the first edition is the earliest published form of a book. A book may have more than one first edition in...
- Wrappers
- The paper covering on the outside of a paperback. Also see the entry for pictorial wraps, color illustrated coverings for...