![The Art of the Start : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything](https://d3525k1ryd2155.cloudfront.net/f/565/840/9781591840565.PE.0.m.jpg)
The Art of the Start : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
by Kawasaki, Guy
- Used
- Condition
- Used - Good
- ISBN 10
- 1591840562
- ISBN 13
- 9781591840565
- Seller
-
Reno, Nevada, United States
13 Copies Available from This Seller
Payment Methods Accepted
About This Item
Synopsis
A new product, a new service, a new company, a new division, a new organization, a new anything—where there’s a will, here’s the way. It begins with a dream that just won’t quit, the once-in-a-lifetime thunderbolt of pure inspiration, the obsession, the world-beater, the killer app, the next big thing. Everyone who wants to make the world a better place becomes possessed by a grand idea. But what does it take to turn your idea into action? Whether you are an entrepreneur, intrapreneur, or not-for-profit crusader, there’s no shortage of advice available on issues such as writing a business plan, recruiting, raising capital, and branding. In fact, there are so many books, articles, and Web sites that many startups get bogged down to the point of paralysis. Or else they focus on the wrong priorities and go broke before they discover their mistakes. In The Art of the Start, Guy Kawasaki brings two decades of experience as one of business’s most original and irreverent strategists to offer the essential guide for anyone starting anything, from a multinational corporation to a church group. At Apple in the 1980s, he helped lead one of the great companies of the century, turning ordinary consumers into evangelists. As founder and CEO of Garage Technology Ventures, a venture capital firm, he has field-tested his ideas with dozens of newly hatched companies. And as the author of bestselling business books and articles, he has advised thousands of people who are making their startup dreams real. From raising money to hiring the right people, from defining your positioning to creating a brand, from creating buzz to buzzing the competition, from managing a board to fostering a community, this book will guide you through an adventure that’s more art than science—the art of the start.
Reviews
(Log in or Create an Account first!)
Details
- Bookseller
- Better World Books
(US)
- Bookseller's Inventory #
- 4048611-6
- Title
- The Art of the Start : The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
- Author
- Kawasaki, Guy
- Book Condition
- Used - Good
- Quantity Available
- 13
- Binding
- Hardcover
- ISBN 10
- 1591840562
- ISBN 13
- 9781591840565
- Publisher
- Penguin Publishing Group
- Place of Publication
- New York, New York, U.s.a.
- This edition first published
- September 9, 2004
Terms of Sale
Better World Books
Better World Books wants every single one of its customers to be happy with their purchase. If you are not satisfied your purchase or simply find out that it was not the book you were looking for, please e-mail us at: help@betterworldbooks.com. We will get back to you as soon as possible with directions on how to return the book to our warehouse. Please keep in mind that because we deal mostly in used books, any extra components, such as CDs or access codes, are usually not included. CDs: If the book does include a CD, it will be noted in the book's description ("With CD!"). Otherwise, there is no CD included, even if the term is used in the book's title. Access Codes: Unless the book is described as "New," please assume that the book does *not* have an access code.