Absolut Sequel.: The Absolut Advertising Story Continues
by Lewis, Richard W
- Used
- Hardcover
- Condition
- Like New
- ISBN 10
- 0794604013
- ISBN 13
- 9780794604011
- Seller
-
Fairfax Station, Virginia, United States
980 Copies Available from This Seller
Payment Methods Accepted
About This Item
Synopsis
Includes CD-ROM. Absolut Sequel is the eagerly anticipated follow-up to the New York Times bestseller, Absolut Book . This companion volume provides a definitive illustrated history of the last ten years of one of the most successful ad campaigns in history. Since Absolut Book's release, the Absolut advertising campaign has broadened its scope from movies to websites and gone global with its international reach. The clever ads found in Absolut Sequel are organized into themes including Cities, Artists, Writers, Album Covers, Collectors, Movies, and the Internet. This is the ultimate collection of the last ten years of Absolut ads, many never before seen, including controversial advertising created, but never used in print. Absolut Sequel is sure to make readers fall in love with the ads, and the vodka, all over again. As Goran Lundquist, president of Absolut, says about the Absolut sensation, "the consumers drink the ads as much as they drink the vodka."
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Details
- Bookseller
- Mediaoutletdeal1 (US)
- Bookseller's Inventory #
- 0794604013_used
- Title
- Absolut Sequel.: The Absolut Advertising Story Continues
- Author
- Lewis, Richard W
- Format/Binding
- Hardcover
- Book Condition
- New
- Quantity Available
- 980
- ISBN 10
- 0794604013
- ISBN 13
- 9780794604011
- Publisher
- Periplus Editions
- Date Published
- 2005-10-15
Terms of Sale
Mediaoutletdeal1
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.
About the Seller
Glossary
Some terminology that may be used in this description includes:
- New
- A new book is a book previously not circulated to a buyer. Although a new book is typically free of any faults or defects, "new"...