Arthur Asa Berger San Francisco State University

Arthur Asa Berger San Francisco State University is the author of books such as Ads, Fads, and Consumer Culture.

Books by Arthur Asa Berger San Francisco State University

Ads, Fads, and Consumer Culture

Ads, Fads, and Consumer Culture

50 Ways To Understand Communication

50 Ways To Understand Communication

Media and Society

Media and Society

Shop 'til You Drop

Shop 'til You Drop

Postmortem For a Postmodernist

Postmortem For a Postmodernist

Deconstructing Travel

Deconstructing Travel

The Portable Postmodernist

The Portable Postmodernist

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Mistake In Identity

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The Postmodern Presence

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Shop \'til You Drop